v0.7 update

The v0.7 update has been launched today. Below are a list of the features, tweaks and fixes that make up this release.

  • Text Tool – enables the addition of editable formatted text blocks
  • Color Tool – enables the addition of editable color blocks
  • Exported PDF’s now contain links to the source of each image/video
  • The resize controls have been modified to resize from corner to corner (as opposed to scaling from the centre), for more accurate resizing and positioning. There’s also a new centre control for quick scaling.
  • ‘Snapshots’ have been changed back to ‘Previews’ and a new icon has been added to the toolbox and board header to represent these.
  • Optimisation to the movement and scaling of boards.

 

 

 

Posted in Updates | 4 Comments

AS3 and HTML5 drag and drop in Chrome and Firefox

I’ve been looking into this over the last couple of days and there are a few good posts explaining how it all works in html and also an example from Mario Klingemann in AS3, which unfortunately now only works in Firefox 3.6.

http://www.quasimondo.com/examples/draganddrop/dragAndDropFFF.php

http://www.html5rocks.com/en/tutorials/dnd/basics/

http://www.thebuzzmedia.com/html5-drag-and-drop-and-file-api-tutorial/

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Posted in Actionscript 3, Chrome, Firefox, html5 | Tagged , , , | 2 Comments

Transparency support for AlivePDF

We’ve recently been in the process of implementing PDF export support in MoodShare, so i’ve been checking out a few different solutions to accomplish this. The one that stood out was AlivePDF, a 100% client side solution written in AS3 by Thibault Imbert.

However, after getting it up and running within the app, i soon realised that there was a slight problem. It didn’t currently support PNG (or any, for that matter) transparency. After a bit of research i found that this was due to the fact that ‘soft mask’ support had not yet been completed, so decided to finish off the implementation myself, as it was something we couldn’t do without.
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Posted in Actionscript 3, Code, Flash | Tagged , , , , , , , | 5 Comments

“Stay Hungry. Stay Foolish” – The Whole Earth Catalogue (via Steve Jobs)


Here’s another speech by le Jobs to get you thinking. Everyone knows you should follow your heart at all times, and everyone understands that talk is cheap and doing it is actually very very difficult. Which is the (tenuous) link to this video being here – making Mooooodle has been extremely difficult with more than several opportunities to chuck in the towel and run back to the comfort of ‘normal’ life.

But if there’s one thing we should all take from this 14 minutes it’s the title of the post – “Stay Hungry. Stay Foolish”. We’d like to think we are and we certainly hope you are too…

via we are the ads

PS – this may or may not be the last Steve post for a while. We’re by no means trying to turn this blog into a Steve love-in, but when life offers things it’s best that one listens.

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Startups in 137 characters – by Paul Graham

We also love Paul Graham. Well, sort of… but that’s another story that we’ll write about soon enough. Anyway and in the meantime, meditate on this gem of wisdom bashed out in the requisite sub-140 characters:

“Make something someone specific needs, launch fast, let users show you what to change, change it, repeat last two.”

We can claim the first, are doing our best on the second (though we could and should be faster), and we most definitely subscribe to the third (and fourth). So, Paul, I think we’re in good shape. And we’ll be sure to let you know how many moodboards are made on a daily basis, each and every day. Don’t you worry about that :)

via Twitter

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“We believe that people with passion can change the world for the better” – Steve Jobs


It will come as no surprise that we love Steve Jobs. Who doesn’t? He is the phoenix re-incarnate, widely hailed as a master of brand management (iPhone4 antenna troubles aside), reinvented the music industry and will probably do so again with the publishing industry. He helmed ’1984′ the Ad of the 20th Century that launched the Mac and has most recently led Apple to becoming the biggest technology company on the planet.

Check out this video of Steve launching the ‘Think Different’ campaign and talking about branding in general. We’re with you Steve – it is the crazy ones who wear sandals and shape the world.

via ycombinator / hacker news

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And so begins the long march…

Welcome!

Well, well, well we finally made it. It’s 2 days since I quit the ample bosom of full-time employment in advertising to embark on this trip. This blog will be filled with the trials and tribulations of a startup. I freely admit I know too little to really be doing this, but I enjoy a steep learning curve.

There’s lots to come over the next months and years, so stay tuned. I hope that you enjoy the ride as much as I do :)

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